Comms / Branding / Marketing / Storytelling / Narrative
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All Things Regen
At ALL THINGS REGEN, our mission is driven by a deep-rooted passion for regenerative agriculture and its potential to create a more sustainable and thriving future. We are not a commercial venture, but rather a passion project dedicated to supporting those already working in the sector and...
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Regenerative Economics, Finance, and Marketing for Health of People and Planet
This session will be of interest for those who are looking for emerging interpretations of how today's businesses and institutions should adapt to become more restorative and regenerative.
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From Nature's Mouth: The Handbook for BioInfused Human Communication
Excerpt: "Never has humankind been so intertwined in communication networks and in the overall flux of information as nowadays. The 21st century is the era of big data, of exchanges and of sharing of signals between humans. More and more players enter this accelerating dance, linking arms with one...
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Community Managed Natural Farming Video
Produced by the Andhra Pradesh Community Managed Natural Farming project in India, this animated video engages farmers and potential collaborators in understanding the vision, techniques, and cultural fit with this approach to agriculture. It is not hard to imagine how this kind of approach could...
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How to Build a "Regenerative Brand"
The authors advocate for the transformation of branding toward regenerative values. They must be aware, additive, and alive.
By Raphael Bemporad and Briana Quindazzi of BBMG, published in Fast Company
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Changing the Language of Climate Change
"To inspire people, we need to tell a story not of sacrifice and deprivation but of opportunity and improvement in our lives, our health and our well-being—a story of humans flourishing in a post-fossil-fuel age."
"The words we use and the stories we tell matter. Transforming the way we talk about...
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Engaging Customers in a Circular Economy
"With this report, we are pleased to present an initial framework based on a literature review that highlights some starting considerations to help you rethink your customer journeys. |
"In a circular customer journey, customers become stewards and maintainers of value, products, and materials...